BED BATH AND BEYOND REBRAND
Bed Bath and Beyond has always attracted a crowd of those who were invested in buying the latest trends. But their logo never seemed all that in sync verbally, emotionally or sensibly to what was being sold or the crowd they were selling too.
By re-branding Bed Bath & Beyond, they now have an inviting and modern look that speaks high quality and a trendy product line. A logo that is versatile in its usage and placement, from bags, credit cards and it advertising, while keeping touch with the products being sold.